“Tell me about your business” is old and out of date. Today’s top salespeople are leading with insights and uncovering their clients most important desired business results. In this 45-minute webinar you will learn the 4A’s needs analysis method that will significantly improve your discovery meetings. It will be hosted by the Managing Partner for The Center for Sales Strategy, Matt Sunshine. Matt is the author of, "Getting Prospects to Raise Their Hand" and Forbes magazine lists Matt as one of the 20 Speakers You Shouldn't Miss the Opportunity to See.